In a revealing and candid moment, Grammy-winning Nigerian superstar Wizkid, whose real name is Ayodeji Balogun, opened up about his creative process in a viral video that has caught the attention of fans and music lovers worldwide. The “Essence” hitmaker claimed that all of his biggest songs were recorded while he was sitting down, challenging the conventional image of a star hustling hard in the studio to churn out chart-topping tracks.
Wizkid, who has taken the music world by storm with an impressive catalog that includes hits like “Holla At Your Boy,” “Soco,” “Joro,” and “Ojuelegba,” made it clear that his approach to music is not about stress or pressure. Instead, he emphasizes a more laid-back and natural vibe. “You know how it is for me in Lagos,” he said, referring to his roots in Nigeria and the music scene there. “You’ve been in my house. You know what I do. I’m chilling. You get me, no stress.”
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This revelation comes as a surprise to many, as the music industry is often depicted as a high-pressure environment where artists are constantly working against deadlines and promotional obligations. However, Wizkid seems to carve out his own path, prioritizing his comfort and creative freedom over the traditional demands of the music business.
During his conversation, the Nigerian singer admitted that he harbors an aversion to promoting his music or participating in media interviews. “All that promo, I hate doing that sh*t. You know press, I hate doing all that sh*t, bro,” he stated frankly. This unfiltered commentary offers a glimpse into his mindset—an artist who is confident in his craft and trusts that his music will resonate with audiences without the typical marketing fanfare.
Wizkid’s producer and collaborator, P2J, also appeared in the video, and it is clear the two share a solid understanding when it comes to their artistic endeavors. Wizkid praised P2J, calling him the only person who truly understands his vision. “All we have to do is turn on the mic,” Wizkid shared, illuminating the ease with which he approaches recording sessions.
In a world where music is increasingly globalized, the singer pointed out that artists no longer necessarily depend on extensive promotional strategies. He noted, “The amazing thing is that the world is now globalised; you don’t need anyone to lie to you.” This statement underscores a shift in how music is consumed and shared in the digital age, allowing artists to reach audiences directly through platforms like social media and streaming services.
This perspective from Wizkid raises broader questions about the nature of artistic success in today’s music industry. While some artists may feel compelled to chase trends and adhere to strict promotional schedules, Wizkid’s approach suggests that authenticity and a laid-back attitude may be equally, if not more, effective.
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As a prominent figure in the Afrobeat genre, Wizkid’s influence extends beyond his own tracks; he has played a significant role in bringing African music to a global audience. His collaborations with international artists and performances at major festivals have helped to elevate the Afrobeat sound, making it a staple in contemporary music.
Fans of Wizkid will likely find resonance in his thoughts on stress-free creativity. The idea of effortlessly creating music while in a relaxed state could inspire many budding artists who feel pressured to conform to industry standards. It’s a refreshing take that emphasizes the importance of comfort and authenticity in the creative process.
The music industry is notoriously tough, with countless challenges that artists face, including competition and the constant need to stay relevant. Wizkid’s approach, which emphasizes ease and familiarity in the recording process, serves as a reminder to artists everywhere that it’s possible to enjoy the journey and create compelling work without succumbing to external pressures.
In a world often dominated by self-promotion and a 24-hour news cycle, Wizkid’s candid remarks about his disdain for promotional work may resonate with many who find themselves overwhelmed by the demands of the industry. His statements reveal a more human side to the artist—a reminder that behind the hits, success, and fame, there lies a person who prioritizes their mental well-being and creative integrity.
Wizkid’s candidness about recording music sitting down and his aversion to promotional work adds a new dimension to his public persona. He is not just the star that fans see on stage but also an artist who values his creativity and comfort above all else. This refreshing perspective invites fans to appreciate not just the music he creates but the mindset that allows him to craft such infectious and engaging hits.
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As Wizkid continues to thrive in the music industry, one can only wonder what other surprises he might have in store. His relaxed approach to artistry may very well inspire the next generation of artists to find their own paths to creativity, especially in an era where the pressure to succeed can sometimes overshadow the joy of making music.
So, whether you’re a die-hard fan or new to Wizkid’s music, take note: sometimes, the magic happens when you sit down and simply relax.