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You cannot mention investment in the price without mentioning the legendary investor in the cost of the value of Warren Buffete. Perhaps you heard one of his most famous quotes: “The price is what you pay. Value is what you get. ” This is important so that investors are worth it, because there are often good reasons why the action is greatly reduced.

So what does it mean to be a value investor? Investments in the price are relying on the identification and purchase of shares that are traded below their integral value. Simply put, cost investors are looking for shares that are currently traded at a low price with the idea of ​​selling them later, when the price increases. Often this means the purchase of reduced or less exciting shares, such as banks, industrial or other companies paying for dividends. Investors value are not looking for the next big thing, just good companies at fair prices.

Successful investment in the price depends on the identification of shares of companies that currently underestimate the general market. But it can be risky. Some shares fall on really bad financial reports and other symptoms of poor management, and not just in the panic market. So, how do you distinguish the difference? Our step -by -step guide will help you find companies that are ready to increase the price.

1. Determine the cost of shares

Promotions can be underestimated due to temporary downturn of the market, economic cycles or negative news, which do not affect the long-term potential of the company. Here are some tips to be considered:

Evaluate key indicators

  • The price coefficient for receipt (p/e): Low P/E compared to historical average level or peers in sector.
  • The ratio of the price to the book (p/b): P/B below 1 may indicate an underestimation regarding assets.
  • The ratio of the price to sale (p/s): The low p/s suggests that the action is cheap compared to income.
  • Free cash flow (FCF) Yet: The high profitability of FCF signals a strong generation of cash.
  • The debt coefficient to own capital (d/e): Low debt reduces financial risk.
  • Return Joint -Stock Capital (ROE): Measures the effectiveness of profitability; Above is better.
  • Return of assets (ROA): Assesses how well the assets generate earnings.
  • The value of the enterprise in EBITDA (EV/EBITDA): Lower ratios involve underestimation.
  • Current ratio: Measures short -term liquidity; The ratio below 1 is preferable.

Evaluate profit and growth in revenue

A company with stable or improved income and an increase in income, but the low price of shares can signal investment possibilities.

View the history of dividend payment

Not all values ​​of value often pay dividends, but many do. Companies that constantly bring dividends for many years are more likely to continue to pay in the future.

Understanding wider economic and specific trends for the sector can help identify companies positioned for future growth.

Check insider and institutional activities

If the company managers or institutional investors buy shares, this may indicate confidence in the value of the shares.

Consider a temporary incorrect market assessment

Short -term failures, market corrections or sector rotations can create attractive purchase opportunities for fundamentally strong shares.

2. Focus on competitive advantages

Companies with strong moats – suitable competitive advantages – strive to surpass over time. Look for organizations with:

  • Strong brand recognition: A well -known and reliable brand can create customer loyalty and prices, which complicates the market share of competitors.

  • High barriers to the entrance: Companies working in industries with significant barriers, such as high capital requirements or complex rules, tend to have long -term stability and profitability.

  • Saving scale: Enterprises that can reduce their costs as it grows, which leads to higher profit, often have a competitive advantage over small competitors.

  • Patents or Proprietary Technology: Companies with unique intellectual property, patents or innovative products have strong protection against competition and can maintain market leadership.

  • Network effects: Enterprises that become more valuable, since more and more users accept their products or services, such as social networks or online trading platforms, benefit from strong competitive positioning.

3. Buy with security limits

The key principle of investing cost is to buy shares with a discount on their internal cost to reduce risk. This margin of security provides defense deficiencies if market conditions worsen.

For the effective application of the principle of margin of security:

  • Accurately determine the internal meaning: Use a fundamental analysis, including DCF models to assess the true value of the action.

  • Install the threshold discount: Many investors strive for a discount of at least 20-50% lower than the internal cost before buying.

  • Account for uncertainty: Since no evaluation model is ideal, security margins against potential miscalculations.

  • Consider the stability of the business: More than a volatile industry may require a greater security framework to compensate for risks.

  • Avoid overpayment: Even the best companies can be bad investments if they are purchased at excessively high prices.

4. Risk management

Investing in cost has several risk factors, including:

  • Traps for meanings: Promotions may seem underestimated, but to remain cheap because of the weak foundations.
  • Slow growth: The cost of shares often has lower income or profit growth compared to growth.
  • Decay in the industry: Some underestimated shares belong to industry in a structural decrease (for example, print media, coal).
  • Cyclic downs: The cost of shares in the cyclic industry (for example, energy and production) may suffer in economic recessions.
  • Financial risk of stress: Some low shares P/E or P/B may be in financial problems.
  • The sensitivity of the interest rate: Higher rates can affect the dividend value of shares.
  • Limited growth potential: The cost of shares may not experience explosive growth in high shares.
  • Macroeconomic risks: Recessions and changes in politics can affect the value of shares more than expected.
  • Red flags of accounting: Companies with manipulated income or aggressive accounting may seem cheap, but risky.

5. Think about the long term

Investing in value requires patience. Market fluctuations can cause short -term prices of prices, but the goal is to hold the investment until the market recognizes their true value. The successful cost of investors supports discipline and does not respond emotionally to market trends. Avoid panic sales during a decline and pursuing promotions based on noise that do not have a fundamental value. Historically, high -quality companies, as a rule, appreciates over time, rewarding patients -investors.

Do not confuse the price with the cost

Investing in the price is a disciplined approach that rewards patience and a thorough study. Identifying underestimated actions with strong basic principles and maintaining a long -term perspective, investors can constantly create wealth and profit from the ineffectiveness of the market. Investing in different sectors and geographical data to balance potential losses with profits from excellent shares will help you reduce the risk. Regularly view your briefcase to guarantee that your assets are still in line with value criteria. Companies can change over time, and it is important to reconsider their financial health and competitive position.

Before making the next trade, you will want to hear it.

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